Most traditional water-in-oil (W/O) creams still rely on petroleum-based ingredients, such as mineral oil and petroleum jelly, to achieve stability and performance. Consumers are increasingly demanding personal care and cosmetic products that are cleaner and more sustainable – but not at the expense of the product quality and luxurious feeling they’ve come to expect and love.
MicroLub’s ingredient technologies are the solution to this challenge.
Our protein-microgel technologies enable personal care brands to replace petroleum-based oils with sustainable, eco-friendly alternatives – without sacrificing feel, performance, or lubrication.
Designed to integrate seamlessly into W/O formulations across different viscosities and oil types, our platform gives formulators a cleaner, greener path forward while maintaining the premium texture consumers expect.
Our biolubricant technologies enhance the sensory experience of lotions, creams, serums, and body care products. They provide silky application, rapid absorption, and a non-greasy finish – delivering luxury performance without synthetic emulsifiers or heavy oils.
The same molecular friction science that controls mouthfeel in food applies to skin. By reducing friction at a microscopic level, MicroLub creates the rich, smooth sensation on the skin that consumers associate with premium personal care.
Our protein-based solutions are derived from natural sources and align with clean-beauty principles – helping brands meet transparency and sustainability commitments while delivering products that perform. Products that feel premium and ingredients consumers recognise and trust.
From facial moisturizers to body lotions, serums, and hair care, MicroLub’s platform technology adapts to your formulation challenges. Whether you’re developing lightweight daily creams or rich, nourishing treatments, our bespoke solutions provide the sensory performance that drives consumer satisfaction.
MicroLub delivers bespoke solutions that combine performance, sustainability, and sensory excellence. Let’s chat about how our technology and expertise can benefit your products.
